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ProfitTrax

About Us

Our Founders

Larry Miller

Founder / CEO

Dawn Gammon

COO / SVP of Customer Satisfaction

Our Retail Advisors

Scott Bayne & John Stanze

Balls Foods | Cosentino Foods

Steve Black

Former COO Rouse Markets
and Author of "The 5 Rules"

For over 35 years Smart Retail Solutions (SRS) has been dedicated to designing Systems for Whole Store Gross Margins and Profit Optimization. All SRS cloud-based, SaaS solutions are designed to be easy to implement and easy to execute in stores. Only ProfitTrax Augmented Intelligence goes beyond data reporting to data Causation.

SRS company leaders are not just technologists. They are seasoned, multi-vertical retailers with decades of in-store and C-level successful experience. The basis of thinking resulting from this experience is (1) Think Strategically and Act Tactically, (2) More data is not needed. Only ProfitTrax Augmented Intelligence uses experience-based Causation Analytics. And (3) At SRS we Train Store Operations and Merchandisers to reduce data clutter, proactively use simplified data, and execute a simple 5-Step system of daily Best Practices in every store.

We are dedicated to an “All-in-One” – “Store-by-Store” approach to streamlining and simplifying data use and training all levels of store supervisors and store team leaders in the behaviors, processes, and practices that are time-tested and proven to reduce Gross Margin Erosion (e.g. ‘Shrink’).

  • Founders of the National Supermarket Shrink Study revealing the causes and cures of Gross Margin loss.
  • ShrinkTrax for cashier theft, fraud, and mistakes prevention
  • ProfitTrax AI – a multi-faceted, multi-component unified data Profit Improvement System.
    • See daily, weekly, monthly, or any period KPIs including Top Selling and/or Top Shrink Items.
    • ProfitWalk – a Plain English Purposeful Approach to Better-Faster-Smarter data-driven Store Walks.
    • Merchant Analytics for simplified variety and space allocation for category profit optimization.
    • Fresh Item Demand-based forecasting of Sales and Production Planning needs.
    • Variety Optimizer used to Compare & Contrast Variety Analysis between stores and formats for optimal assortment.
    • Plan-o-gram Optimizer designed to help stores/companies assess the overall and item-level profitability of a Planogram.
    • CAO automatically forecasts item-level sales and presents users with precise Orders to protect on-shelf product availability and minimize shrink loss.
    • Scan-it for Better-Faster-Smarter Store Ordering, Shrink and OOS Tracking & Reduction, Inventory, and Expert Management Reporting.
  • Nationally recognized expert Training having trained over 18,000 store managers and 50,000 department managers in data use and behaviors, processes and practices for shrink reduction, gross margin and profit improvement.